Dieux du Stade – Making of Calendar 2010 (2018)
July. 13,2018
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5.5
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Originally created in support of charity, the popularity of the calendars has been credited for the increased fame of the Stade Français team, as well as rugby in general, in France. The calendars are part of a marketing strategy crafted by Max Guazzini, President of the rugby club. A savvy marketer who built the NRJ Radio group, he has successfully used the calendars to attract a new audience to rugby matches (live and on TV), such as women.
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Very well executed
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Terrible acting, screenplay and direction.
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It really made me laugh, but for some moments I was tearing up because I could relate so much.
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Mostly, the movie is committed to the value of a good time.
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